Entrepreneurship

Module title	Entrepreneurship
Module code	INT3615
Academic year	2022/3
Credits	15
Module staff	Alan McIlwraith (Convenor)

Duration: Term	1	2	3
Duration: Weeks		12

Number students taking module (anticipated)	20

Description - summary of the module content

Module description

This module is designed to support you to develop the knowledge, skill-sets and confidence needed to be able to set up your own business venture. Over the duration of the course you will come to understand the importance of Entrepreneurship and will learn how to plan, finance and launch your own business as part of a group.

Even if you are not planning to launch a business in the future, it is likely, whichever path you choose, you will encounter entrepreneurial activities in the form of other businesses or within the business you work.

This module provides you with a theoretical framework but also aims to encourage you to reflect on and develop your personal skills and analyse entrepreneurial experiences.

Module aims - intentions of the module

Entrepreneurship is a broad subject and, to provide the different perspectives of the topic, the module is based around the themes of: recognising opportunities and generating ideas, the feasibility analysis for a new business, developing an effective business module, industry and competitor analysis, writing a business plan, assessing the financial strength of the new business, building a team, finding funding, marketing and sales, IPR and the challenges of growth

Intended Learning Outcomes (ILOs)

ILO: Module-specific skills

On successfully completing the module you will be able to...

1. Demonstrate a secure understanding of theoretical models and concepts linking to the entrepreneurial themes
2. Apply theoretical models and concepts to interpret, analyse and evaluate current entrepreneurial business practice
3. Understand and evaluate contemporary practices in the entrepreneurial world and learning about how entrepreneurs adapt to dynamic and rapidly changing business environments

ILO: Discipline-specific skills

On successfully completing the module you will be able to...

4. Engage critically and analytically with literature relating to entrepreneurship
5. Understand and reflect upon the key aspects of starting a successful new business

ILO: Personal and key skills

On successfully completing the module you will be able to...

6. Demonstrate communication skills in a range of media
7. Collaborate with others to share ideas, skills and knowledge to prepare and present responses to new business start-up problems

Syllabus plan

Introduction to entrepreneurship
Recognising opportunities and generating ideas
Carrying out a feasibility analysis
Developing an effective business model
Industry and competitor analysis
Writing a business plan
Assessing a new venture’s financial strength and viability
Building a new venture team
Getting finance and funding
The importance of IPR
The challenges of growth

Learning and teaching

Learning activities and teaching methods (given in hours of study time)

Scheduled Learning and Teaching Activities	Guided independent study	Placement / study abroad
60	90	0

Details of learning activities and teaching methods

Category	Hours of study time	Description
Scheduled Learning and Teaching Activities	60	Lecture and Seminar - these will be teacher led. You should prepare for each seminar based on the related lecture
Guided Independent Study	90	Reading course text book and accessing other key resources including ELE. Current articles on entrepreneurship will be made available on ELE

Assessment

Formative assessment

Form of assessment	Size of the assessment (eg length / duration)	ILOs assessed	Feedback method
New Business Proposal	10 minute presentation	1, 2	Verbal and written feedback
Seminar questions, discussion and feedback	Weekly	1-7	Verbal and written feedback
Interim and final assignment draft reviews	Report and presentation	1-7	Verbal and written feedback

Summative assessment (% of credit)

Coursework	Written exams	Practical exams
100	0	0

Details of summative assessment

Form of assessment	% of credit	Size of the assessment (eg length / duration)	ILOs assessed	Feedback method
Presentation on feasibility analysis	25	20 minutes	1-7	Verbal and written feedback
Final written business plan	45	2000 words	1-7	Examiner's report and final outcome
Presentation	30	20 minutes	1-7	Examiner's Report and assessment outcome
	0
	0
	0

Re-assessment

Details of re-assessment (where required by referral or deferral)

Original form of assessment	Form of re-assessment	ILOs re-assessed	Timescale for re-assessment
Final business plan and presentation	Updated business plan and presentation	1-7	Next assessment opportunity
Presentation on feasibility analysis	Updated presentation if as a group; 10 minute presentation if as an individual	1-7	Next assessment opportunity

Re-assessment notes

Deferral – if you miss an assessment for reasons judged legitimate by the Mitigation Committee, the applicable assessment will normally be deferred. See ‘Details of reassessment’ for the form that assessment usually takes. When deferral occurs there is ordinarily no change to the overall weighting of that assessment.

Referral – if you have failed the module overall (i.e. a final overall module mark of less than 40%) you will be required to take a re-sit assessment and re-submission. Only your performance in this assessment will count towards your final module grade. A grade of 40% will be awarded if the assessment is passed.

Resources

Indicative learning resources - Basic reading

Bruce R Barringer and R Duane Ireland., (2019) Entrepreneurship. Successfully Launching New Ventures (6^th Edition) Pearson

Module has an active ELE page

Key words search

Entrepreneurship, Entrepreneur, Feasibility, Ideas, Opportunities, Finance, Funding, IPR

Credit value	15
Module ECTS	7.5
Module pre-requisites	INT3619 - Business in Society
Module co-requisites	None
NQF level (module)	6
Available as distance learning?	Yes
Origin date	01/11/2019
Last revision date	13/08/2021