Business in Society
| Module title | Business in Society |
|---|---|
| Module code | INT3619 |
| Academic year | 2023/4 |
| Credits | 15 |
| Module staff | Karen Glide (Convenor) |
| Duration: Term | 1 | 2 | 3 |
|---|---|---|---|
| Duration: Weeks | 12 | 12 |
| Number students taking module (anticipated) | 30 |
|---|
Module description
This module is designed as a basic introduction to the business world and uses the example of a well known global business to allow you to explore and analyse a range of business aspects.
We all interface with businesses in many ways: as employees, as employers, as managers, as investors, as suppliers and as consumers. This course, introduces to students, the basics of the many exciting and challenging components of the business world.
Module aims - intentions of the module
This module aims to allow you the opportunity to develop an overview of the business world. Key areas examined are strategy, finance, the external environment, e commerce, CSR and operations including quality. You will develop the skills to apply management theory and basic financial techniques to analyse, interpret and critically evaluate global organisations.
Intended Learning Outcomes (ILOs)
ILO: Module-specific skills
On successfully completing the module you will be able to...
- 1. Critically analyse the factors impacting a global business
- 2. Examine a range of business practices in context
- 3. Explore global businesses in relation to its key aspects in the syllabus plan
ILO: Discipline-specific skills
On successfully completing the module you will be able to...
- 4. Develop knowledge and understanding of the fundamentals of the business world and its impact on society
- 5. Analyse strategy, finance, marketing, CSR, operations, quality and organisation and their impact on stakeholders within business
ILO: Personal and key skills
On successfully completing the module you will be able to...
- 6. Demonstrate communication skills in a range of media
- 7. Collaborate with others to share ideas, skills and knowledge to prepare and present responses to business problems
- 8. Critically reflect on group activities, linking analysis to theoretical modules and concepts
Syllabus plan
- An introduction to business and its importance in society
- Stakeholders in a business, their power and influence
- Strategy and aims of a business
- Introduction to marketing, pricing, E commerce and social media
- The external environment and its impact on business in society
- The key differences between leadership and management
- Organising the business
- The fundamentals of financial reporting and finance
- Business Ethics and Corporate Social Responsibility
- Operations management and quality
Learning activities and teaching methods (given in hours of study time)
| Scheduled Learning and Teaching Activities | Guided independent study | Placement / study abroad |
|---|---|---|
| 60 | 90 | 0 |
Details of learning activities and teaching methods
| Category | Hours of study time | Description |
|---|---|---|
| Scheduled Learning & Teaching Activities | 60 | Lectures, seminars, tutorials |
| Guided Independent Study | 90 | Extra reading, assignments, relevant current articles etc. |
Formative assessment
| Form of assessment | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|
| Mock Examination (open book) | 1 hour | 1, 2, 4, 5 | Summary of key points, peer collaboration, mock examination mark scheme |
| Seminar questions, discussion and feedback | Weekly | 1, 2, 4, 5, 8 | Peer review, group discussion, |
| Presentation draft review | During seminar prior to presentation | 1-7 | Comments to students and posted on ELE |
Summative assessment (% of credit)
| Coursework | Written exams | Practical exams |
|---|---|---|
| 40 | 60 |
Details of summative assessment
| Form of assessment | % of credit | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|---|
| Group Presentation | 25 | 20 minute group presentation | 1-7 | Overall feedback to cohort, written feedback |
| Individual reflective statement | 15 | 800 words | 8 | Overall feedback to cohort, individual written feedback |
| Final Written Examination (open book) | 60 | 2 hours | 1-5 | Overall feedback to cohort, mark scheme |
| 0 | ||||
| 0 | ||||
| 0 |
Details of re-assessment (where required by referral or deferral)
| Original form of assessment | Form of re-assessment | ILOs re-assessed | Timescale for re-assessment |
|---|---|---|---|
| Final Written Examination | Examination (2 hours) | 1-8 | Next assessment opportunity |
| Individual Reflective statement | Individual reflective statement (800 words) | 8 | Completed before end of module |
| Presentation | Presentation (10 minutes if completed on individual basis) | 1-7 | Completed before end of module |
Re-assessment notes
Deferral – if you miss an assessment for reasons judged legitimate by the Mitigation Committee, the applicable assessment will normally be deferred. See ‘Details of reassessment’ for the form that assessment usually takes. When deferral occurs there is ordinarily no change to the overall weighting of that assessment.
Referral – if you have failed the module overall (i.e. a final overall module mark of less than 40%) you will be required to take a re-sit exam and re-submission. Only your performance in this exam will count towards your final module grade. A grade of 40% will be awarded if the examination is passed.
Indicative learning resources - Basic reading
Business Essentials, Twelfth Edition, Ronald J. Ebert - Ricky W. Griffin
| Credit value | 15 |
|---|---|
| Module ECTS | 7.5 |
| Module pre-requisites | None |
| Module co-requisites | None |
| NQF level (module) | 6 |
| Available as distance learning? | Yes |
| Origin date | 23/03/2021 |
| Last revision date | 13/07/2023 |
