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Study information

Programme Specification for the 2023/4 academic year

BSc (Hons) Business Analytics with Industrial Experience

1. Programme Details

Programme nameBSc (Hons) Business Analytics with Industrial Experience Programme codeUFS4SBESBE37
Study mode(s)Full Time
Academic year2023/4
Campus(es)Streatham (Exeter)
NQF Level of the Final Award6 (Honours)

2. Description of the Programme

The BSc Business Analytics is designed to prepare you for a career in organisations which are seeking to exploit the opportunities afforded by rapidly changing technologies and growth in availability of data. It provides you with the skills required to help businesses make data-informed decisions, including the ability to understand business problems and to use data to solve them.

The programme combines modules in data handling and analysis alongside modules which specifically explore business problems in areas such as marketing, people and operations.  The programme culminates in a capstone project, which will embed you into a sizeable business problem that draws upon various aspects of your newly developed Business Analytics skills. 

Our programme is also inspired by global challenges, and will draw upon University of Exeter’s world-leading environmental research.  There are increasing pressures on businesses to manage and report climate exposure in their supply chain and investment portfolios, mitigate risk of climate change and natural hazards on their operations, and manage their wider environmental impacts.  You will learn about these challenges, and how business analytics approaches can support businesses in overcoming them.

With Industrial Experience – students take compulsory employability and career skills development modules BSD1002 and BSD2002 in 1st and 2nd years respectively, in preparation for the placement recruitment process and for their year in industry.  To progress from Stage 1 and to continue on the programme, students must achieve 50% for the BSD1002 module and a weighted average of 50% in their first year, (note some placements may require 60% average).  During the 3rd year placement students enrol on BUS3002 module and complete two skills focussed assessments which contribute to 1/7th of the degree. Throughout the programme students are supported by the Careers & Employability team in the Business School and by an academic tutor during their placement.

3. Educational Aims of the Programme

The BSc Business Analytics will:

 

  • Provide students with a solid grounding in the fundamentals of business and management.
  • Provide insight into the political, economic, social, technological, legal and environmental considerations associated with increasing use of data and analytics in the global business environment.
  • Enable students to recognise and understand situations, across a range of sectors and functions, in which applications of business analytics could generate business value.
  • Equip students with the skills and knowledge required to follow careers related to business analytics, business and management.

The programme is modular in nature, with teaching and learning being undertaken through a range of contact hours and self-guided learning. Contact hours will be distributed throughout the relevant term, and will incorporate lectures, workshops and lab sessions.  Pedagogic approaches will include traditional and innovative styles including traditional, flipped and semi-flipped, and a range of supplementary learning materials.  Assessment mechanisms will vary by module, with a balance of coursework and examinations across the overall programme.

 

As part of guided independent study, students will be provided with theoretical and practical problems and exercises to consolidate and extend their learning.  They will also be provided with access to curated online resources to support development of technical skills, using for example DataCamp or Codecademy.

 

Further detail about specific learning outcomes, methods of learning, and approaches to assessment, are provided in section 6 below.

4. Programme Structure

The BSc Business Analytics with Industrial Experience programme is a four year programme at National Qualification Framework (NQF) level 6 (as confirmed against the FHEQ). This programme is divided into four ‘Stages’. Each Stage is normally equivalent to an academic year. This programme is divided into units of study called modules which are each assigned a number of credits.  The credit rating of a module is proportional to the total workload, with 1 credit being nominally equivalent to 10 hours of work.  You will complete 120 credits of modules per year as detailed in section 5. 

5. Programme Modules

You may take Optional Modules as long as any necessary prerequisites have been satisfied, where the timetable allows and if you have not already taken the module in question, or an equivalent module.

The Optional Modules listed are recommendations from the Programme Director as they closely align with the degree programme and compulsory modules. However please be aware you are not limited to this list of optional modules.

You may take Elective Modules up to 30 credits outside of the programme in all stages of the programme as long as any necessary prerequisites have been satisfied, where the timetable allows and if you have not already taken the module in question, or an equivalent module.

At the point of application or shortly after enrolling students may select a four-year version of this programme. We offer “with Year Abroad”, or “with Industrial Experience” variants. In these cases Stage 3 becomes Stage 4, and Stage 3 is replaced with 120 credits of alternative work and assessment.

 

Students take modules BSD1002 in their first year and BSD2002 in their second year as preparation for their year in industry.  Students will then be enrolled on the module BUS3002 during their placement year. To progress from Stage 1 on this programme, students must achieve a weighted average of 50% in their first year. This programme has compulsory preparation sessions in the first two years.

Stage 1


90 credits of compulsory modules, 30 credits of optional modules

Compulsory Modules

CodeModule Credits Non-condonable?
BEM1024 Statistics for Business 15Yes
BEM1019 Fundamentals of Marketing 15No
BEE1034 Economics for Management 15No
BEM1023 Discovering Management 30No
BEM1025 Programming for Business Analytics 15Yes
BSD1002 Introduction to 'With Industrial Experience' 0No

Optional Modules

30 credits of optional modules. Recommended optional modules:

CodeModule Credits Non-condonable?
BEA1013 Introduction to Accounting 15No
SSI1005 Introduction to Social Data 15No
ECM1407 Social and Professional Issues of the Information Age 15No
BEM1026 Impactful Entrepreneurship 15No
BEE1023 Introduction to Econometrics 15No
BEE1006 Introduction to Finance 15No
BEM1018 Business and Society 15No

Stage 2


75 credits of compulsory modules, 45 credits of optional modules

Compulsory Modules

CodeModule Credits Non-condonable?
BEM2039 Business Analytics in Practice 15No
BEM2007 Operations Management 15No
BEM2040 Database Technologies for Business Analytics 15Yes
BEM2041 Marketing Analytics 15No
BEM2021 Human Resource Management 15No
BSD2002 Career Management Skills for 'with Industrial Experience' Students 0No

Optional Modules

45 credits of optional modules. Recommended optional modules

CodeModule Credits Non-condonable?
BEE2031 Econometrics - Introduction to Business Analytics should be considered a non-requisite module in order that students cannot choose this module as an elective.15No
BEM2027 Information Systems 15No
BEM2034 Digital Technologies and the Future of Work 15No
BEM2037 Leadership: Challenges and Practice 15No
BEM2016 Consumer Behaviour 15No

Stage 3


Year Spent in Work Placement. 120 credits of compulsory module.

Compulsory Modules

CodeModule Credits Non-condonable?
BUS3002 Business School Industrial Experience 120Yes

Stage 4


60 credits of compulsory modules, 60 credits of optional modules

Compulsory Modules

CodeModule Credits Non-condonable?
BEM3062 Operations Analytics 15No
BEM3063 Strategic and HR Analytics 15No
BEM3064 Analytics and Visualisation for Managers and Consultants 15No
BEM3065 Strategy 15No

Optional Modules

60 credits of optional modules. Recommended optional modules:

CodeModule Credits Non-condonable?
BEE3109 Bitcoin, Money and Trust 15No
BUS3001 Dissertation 30No
BEM3041 Marketing Management and Strategy 15No
BEM3055 Ethics and Responsible Innovation 15No
BEM3054 Digital Marketing: Theory, Culture and Practice 15No
SSI3001 Introduction to Social Network Analysis 15No

6. Programme Outcomes Linked to Teaching, Learning and Assessment Methods

Intended Learning Outcomes
A: Specialised Subject Skills and Knowledge

Intended Learning Outcomes (ILOs)
On successfully completing this programme you will be able to:
Intended Learning Outcomes (ILOs) will be...
...accommodated and facilitated by the following learning and teaching activities (in/out of class):...and evidenced by the following assessment methods:

1. demonstrate knowledge and understanding of fundamental, and domain-specific, analytics methods and tools.
2. identify and apply appropriate analytics methods and tools to a range of business situations.
3. create, manage, interrogate, interpret and visualise data of various types, from a wide range of different sources, and including structured and unstructured data.
4. critically analyse and discuss current issues key topics in business and management – including finances, markets, operations and people.
5. demonstrate appreciation of contemporary issues in management and use of data – including ethics, governance, and change management.

A1 will be addressed by BEM1024, BEM1025, BEM2040, and BEM3064

 

A2 will be addressed by BEM2039, BEM2041, BEM3062 and BEM3063

 

A3 will be addressed by BEM1024, BEM1025, BEM2041, BEM2040, BEM3062, BEM3063, and BEM3064

 

A4 will be addressed by BEE1034, BEM1023, BEM1019, BEM2007, BEM2021 and BEM3065

 

A5 will be addressed by BEM1023, BEM1019, BEM2039, BEM2007, BEM2021, and BEM3065

 

Teaching and learning methods across these modules will include lectures, workshops, practical lab sessions, private study, case study development, group work, and individual projects.

The assessment strategy for each module is provided in the full module description.  Assessment methods will include practical exercises, project work, written assignments, presentations, multiple choice tests, and written examinations.

Intended Learning Outcomes
B: Academic Discipline Core Skills and Knowledge

Intended Learning Outcomes (ILOs)
On successfully completing this programme you will be able to:
Intended Learning Outcomes (ILOs) will be...
...accommodated and facilitated by the following learning and teaching activities (in/out of class):...and evidenced by the following assessment methods:

6. critically analyse the use of data within a business context, identifying strengths and limitations.
7. communicate effectively through oral presentations and written reports, presenting methodologies and findings in a way that is appropriate to the intended audience.

B6 will be addressed by BEM10024, BEM1025, BEE1034, BEM2041, BEM2040, BEM3062 and BEM3063

 

B7 will be addressed by BEM1023, BEM1019, BEM2039, BEM3064 and BEM3065

 

Teaching and learning methods across these modules will include lectures, workshops, practical lab sessions, practitioner insight seminars, private study, case study development, group work, individual projects, and collaboration with business partners.

The assessment strategy for each module is provided in the full module description.  Assessment methods will include practical exercises, project work, written assignments, presentations, multiple choice tests, and written examinations.

Intended Learning Outcomes
C: Personal/Transferable/Employment Skills and Knowledge

Intended Learning Outcomes (ILOs)
On successfully completing this programme you will be able to:
Intended Learning Outcomes (ILOs) will be...
...accommodated and facilitated by the following learning and teaching activities (in/out of class):...and evidenced by the following assessment methods:

8. A global outlook: Our graduates are engaged and prepared for the demands of global business and society.
9. A critical thinker: Our graduates have a commercial awareness that enables them to critically analyse, conceptualise and evaluate the challenges facing business.
10. A collaborative mind-set: Our graduates are enterprising and motivated individuals who are able to actively collaborate and effectively communicate within a range of diverse settings.
11. An ethical ethos: Our graduates understand the social, financial and environmental factors that can impact on corporate sustainability and are able to make decisions openly and responsibly.
12. Technological and digital literacy: Our graduates are able to use technologies to source, process and communicate information.

C8 will be addressed by BEM1023, BEM2039, and BEM3065

 

C9 will be addressed by BEM1023, BEM2039, and BEM3064

 

C10 will be addressed by BEM1023 and BEM2039

 

C11 will be addressed by BEM1024, BEM1025, BEM2040 and BEM3064

 

C12 will be addressed by BEM1019, BEM2039, BEM2007 and BEM2021

 

Teaching and learning methods across these modules will include lectures, workshops, practical lab sessions, practitioner insight seminars, private study, case study development, group work, individual projects, and collaboration with business partners.

The assessment strategy for each module is provided in the full module description.  Assessment methods will include practical exercises, project work, written assignments, presentations, multiple choice tests, and written examinations.

7. Programme Regulations

Classification

8. College Support for Students and Students' Learning

Personal and Academic Tutoring:  It is University policy that all Colleges should have in place a system of academic and personal tutors.  The role of academic tutors is to support you on individual modules; the role of personal tutors is to provide you with advice and support for the duration of the programme and extends to providing you with details of how to obtain support and guidance on personal difficulties such as accommodation, financial difficulties and sickness.  You can also make an appointment to see individual teaching staff.

 

Student / Staff Liaison Committee enables students and staff to jointly participate in the management and review of the teaching and learning provision.

 

The Undergraduate Handbook can be accessed via ELE at the following address: https://vle.exeter.ac.uk/course/view.php?id=8108

9. University Support for Students and Students' Learning

10. Admissions Criteria

11. Regulation of Assessment and Academic Standards

12. Indicators of Quality and Standards

Certain programmes are subject to accreditation and/or review by professional and statutory regulatory bodies (PSRBs).  

13. Methods for Evaluating and Improving Quality and Standards

14. Awarding Institution

University of Exeter

15. Lead College / Teaching Institution

Faculty of Environment, Science and Economy (ESE)

16. Partner College / Institution

Partner College(s)

Not applicable to this programme

Partner Institution

Not applicable to this programme.

17. Programme Accredited / Validated by

0

18. Final Award

BSc (Hons) Business Analytics with Industrial Experience

19. UCAS Code

Not applicable to this programme.

20. NQF Level of Final Award

6 (Honours)

21. Credit

CATS credits

480

ECTS credits

240

22. QAA Subject Benchmarking Group

[Honours] General business and management

23. Dates

Origin Date Date of last revision

07/10/2020