Management of Product Development
| Module title | Management of Product Development |
|---|---|
| Module code | ENS3031DA |
| Academic year | 2025/6 |
| Credits | 15 |
| Module staff |
Module description
When it comes to inventing and making a product, a fantastic engineering idea is not enough. The World War 2 Spitfire was an ingenious aircraft to take into battle, but its manufacture was very costly, and took three times as long as the enemy's equivalent. An essential aim for engineers today is to design a good product that is also easy to manufacture, and completing this vision demands effective management tools. This module introduces you to management concepts and techniques and takes you through the whole engineering procedure from marketing your product idea; exploring fundamentals like patents and intellectual property, to ensuring that your design fulfils customer requirements; and use techniques like QFD or House of Quality in which market needs and major product aspects are analysed to guide your design. Studying design for manufacture is a key element of this module and this covers different techniques that attempt to ensure your designs are suitable to be made. The main aim is to teach you not just about the value of a strong engineering idea but about the practicalities of how you bring it to market and how these two factors must work together.
Module aims - intentions of the module
Intended Learning Outcomes (ILOs)
ILO: Module-specific skills
On successfully completing the module you will be able to...
ILO: Discipline-specific skills
On successfully completing the module you will be able to...
ILO: Personal and key skills
On successfully completing the module you will be able to...
| Credit value | 15 |
|---|


