Entrepreneurship
| Module title | Entrepreneurship |
|---|---|
| Module code | INT3615 |
| Academic year | 2024/5 |
| Credits | 15 |
| Module staff |
| Duration: Term | 1 | 2 | 3 |
|---|---|---|---|
| Duration: Weeks | 10 | 2 |
| Number students taking module (anticipated) | 10 |
|---|
Module description
This module is designed to support you to develop the knowledge, skill-sets and confidence needed to be able to set up your own business venture. Over the duration of the course you will come to understand the importance of Entrepreneurship and will learn how to plan, finance and launch your own business as part of a group.
Even if you are not planning to launch a business in the future, it is likely, whichever path you choose, you will encounter entrepreneurial activities in the form of other businesses or within the business you work.
This module provides you with a theoretical framework but also aims to encourage you to reflect on and develop your personal skills and analyse entrepreneurial experiences.
Module aims - intentions of the module
Entrepreneurship is a broad subject and, to provide the different perspectives of the topic, the module is based around the themes of: recognising opportunities and generating ideas, the feasibility analysis for a new business, developing an effective business module, industry and competitor analysis, writing a business plan, assessing the financial strength of the new business, building a team, finding funding, marketing and sales, IPR and the challenges of growth
Intended Learning Outcomes (ILOs)
ILO: Module-specific skills
On successfully completing the module you will be able to...
- 1. Demonstrate a secure understanding of theoretical concepts linking to the entrepreneurial themes
- 2. Apply theoretical models and concepts to interpret, analyse and evaluate current entrepreneurial business practice
- 3. Understand and evaluate contemporary practices in the entrepreneurial world and learning about how entrepreneurs adapt to dynamic and rapidly changing business environments
ILO: Discipline-specific skills
On successfully completing the module you will be able to...
- 4. Engage critically and analytically with literature relating to entrepreneurship
- 5. Understand and reflect upon the key aspects of starting a successful new business
ILO: Personal and key skills
On successfully completing the module you will be able to...
- 6. Demonstrate communication skills in a range of media
- 7. Collaborate with others to share ideas, skills and knowledge to prepare and present responses to new business start-up problems
Syllabus plan
- Introduction to entrepreneurship
- Recognising opportunities and generating ideas
- Carrying out a feasibility analysis
- Developing an effective business model
- Industry and competitor analysis
- Writing a business plan
- Assessing a new venture’s financial strength and viability
- Building a new venture team
- Getting finance and funding
- The importance of IPR
- The challenges of growth
Learning activities and teaching methods (given in hours of study time)
| Scheduled Learning and Teaching Activities | Guided independent study | Placement / study abroad |
|---|---|---|
| 60 | 90 |
Details of learning activities and teaching methods
| Category | Hours of study time | Description |
|---|---|---|
| Scheduled Learning and Teaching Activities | 60 | Lecture and Seminar - these will be teacher led. You should prepare for each seminar based on the related lecture |
| Guided Independent Study | 90 | Reading course text book and accessing other key resources including ELE. Current articles on entrepreneurship will be made available on ELE |
Formative assessment
| Form of assessment | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|
| New business proposal | Table to show New Business Proposal | 1,2, 5 | Verbal and written not summative but project cannot be started without sign off |
| Business pitch (group) | 10 minutes per group | 2,3,5,6 & 7 | Peer and verbal |
| Business pitch questions and answers | Weekly | 2,3,4,5,6 & 7 | Verbal and written feedback |
| Seminar questions, discussion, and feedback | During seminar or online two weeks prior to submission | 1,2,3,4,5,6,7 | Verbal |
| Final assignment draft reviews. Report and presentation | 1,2,3,4,5,6,7 | Verbal and written |
Summative assessment (% of credit)
| Coursework | Written exams | Practical exams |
|---|---|---|
| 100 |
Details of summative assessment
| Form of assessment | % of credit | Size of the assessment (eg length / duration) | ILOs assessed | Feedback method |
|---|---|---|---|---|
| Entrepreneurial Skills Assessment (individual) | 15 | 500 words (individual) | 1, 3, 5 & 6 | Verbal and written |
| Group feasibility analysis report | 20 | 1000 words (group) | 1, 2, 4 & 7 | Verbal and written |
| Final written business plan | 35 | 2000 words (group) | 1-7 | Written |
| Group Business Pitch | 15 | 10 minutes (each member of the group to contribute) | 2, 3, 5 ,6 & 7 | Written |
| Business Pitch questions and answers (Individual) | 15 | 5 minutes | 2,3,4,5,6,7 | Written |
Details of re-assessment (where required by referral or deferral)
| Original form of assessment | Form of re-assessment | ILOs re-assessed | Timescale for re-assessment |
|---|---|---|---|
| Entrepreneurial Skills Assessment (individual) | (deferral) see details of summative assessment | 1, 3, 5 & 6 | ASAP and before Pre-APAC |
| Group feasibility analysis report | (deferral) Group/individual report (see details of summative assessment) | 1, 2, 4 & 7 | ASAP and before Pre-APAC |
| Final written business plan | (deferral) Group/individual report (see details of summative assessment) | 1-7 | ASAP and before Pre-APAC |
| Group Business Pitch | (deferral) Group/individual pitch (see details of summative assessment) | 2, 3, 5 ,6 & 7 | ASAP and before Pre-APAC |
| Business Pitch questions and answers (Individual) | (deferral) see details of summative assessment | 1 - 7 | ASAP and before Pre-APAC |
| n/a | Business Pitch questions and answers (referral) (Individual) to include reflection on entrepreneurial skills 15 minutes | 1 - 7 | ASAP and before Pre-APAC |
Re-assessment notes
Deferral – if you miss an assessment for reasons judged legitimate by the Mitigation Committee, the applicable assessment will normally be deferred. When deferral occurs there is ordinarily no change to the overall weighting of that assessment.
Referral – if you have failed the module overall (i.e. a final overall mark of less than 40%), re-assessment will be through an individual business pitch with question-and-answer session to include some reflection on student’s development of their entrepreneurial skills. Student will be informed of areas requiring review, rewrite and presentation improvement needs. If only one area (report or presentation) requires revision the re-assessment will take this into account.
Indicative learning resources - Basic reading
Basic reading:
- Bruce R Barringer and R Duane Ireland., (2019) Entrepreneurship. Successfully Launching New Ventures (6th Edition) Pearson
Indicative learning resources - Web based and electronic resources
Web-based and electronic resources:
- ELE – College to provide hyperlink to appropriate pages
Indicative learning resources - Other resources
Other resources:
- BBC Dragon’s Den available on BBCiPlayer
| Credit value | 15 |
|---|---|
| Module ECTS | 7.5 |
| Module pre-requisites | INT3619 - Business in Society |
| Module co-requisites | None |
| NQF level (module) | 6 |
| Available as distance learning? | No |
| Origin date | 01/11/2019 |
| Last revision date | 12/07/2024 |