Masters Degrees

MSc Innovation and Entrepreneurship

Please note: This page is for 2027 entry. Click here for 2026 entry.

UCAS code 1234
Duration 1 year full time
Entry year 2026
Campus Streatham Campus
Typical offer

View full entry requirements

2:2 undergraduate degree (or an equivalent international qualification) in any discipline.

Contextual offers

Why study MSc Innovation and Entrepreneurship at Exeter?

  • Develop bold venture ideas through a structured ‘learning-by-doing’ journey – from identifying and testing ideas in the ‘Pre-Incubator’ to culminating in a capstone ‘Scaling Innovation’ project addressing a real-world innovation challenge
  • Along this journey, build expertise in strategy, operations, talent management, ethics and responsibility, and interdisciplinary approaches to technologies such as AI, pitch early-stage venture ideas for market validation funding, and strengthen your entrepreneurial mindset
  • Learn from entrepreneurs, practitioners and academics through a collaborative approach that includes applied workshops, simulations and reflective practice, with access to dedicated, innovative prosocial workspaces such as the Skydeck and the Creative Quadrant
  • Learn through the Exeter Student Startup Programmes, which have a proven track record of supporting students to launch their own ventures, and are closely connected to SETsquared, a world-leading university business incubator, giving you access to South West England’s entrepreneurial ecosystem
  • Graduate with the insights, skills and confidence to innovate, lead and make a lasting impact beyond your studies – whether your ambition is to launch a start-up, lead innovation within an organisation, or grow and transform a family business
  • Study at the University of Exeter, a member of the research-intensive Russell Group, and one of the select few universities in this Group to be awarded an overall Gold rating in the UK’s Teaching Excellence Framework 2023 (valid until 2027) for outstanding performance in both Student Experience and Student Outcomes
Apply for Sept 2026 entry

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Contact

Programme Director: William Casely, Tausif Bordoloi 

Web: Enquire online

Phone: +44 (0)1392 72 72 72

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Top 10 in the UK for Business and Management

9th in The Times and The Sunday Times Good University Guide 2025 and 8th in The Complete University Guide 2027

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Triple accredited Business School

AMBA, AACSB, EQUIS

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Learn creative problem solving and entrepreneurial skills in our new CQ makerspace

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Student start-up programmes delivered by global #1 University Business Incubator SETsquared

UBI Global World Rankings 2019-20.
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"What I have enjoyed most about the MSc is how the programme combines academic theory with practical entrepreneurial application. The modules encourage us to think critically about innovation, venture creation, and strategy while applying those ideas to real business concepts, simulations, and case studies. The overall quality of teaching by the professors has been very strong due to their academic and professional working backgrounds, academic research interests, and curiosity around innovation and entrepreneurship."

"All of my professors have been open and available to answer all my questions, talk about different approaches to doing my assignments, and discuss entrepreneurship ideas I have been contemplating. I find that the many different teaching styles encourages discussion, critical thinking, and independent analysis rather than just passive learning.  

Having had several guest speakers and a variety of specialty professors in modules has really made for a quality MSc programme. My cohort is also very international, which brings diverse perspectives and makes our in-class discussions and group work particularly engaging and interesting. I am happy I chose this programme, and my learning curve has been greatly enhanced in both entrepreneurship and innovation. I would highly recommend this programme to students who want to expand their business knowledge to the next level and become entrepreneurs."

 

Read more from Joshua

Joshua

MSc Innovation and Entrepreneurship

Joshua

Entry requirements

Entry requirement is a UK 2:2 undergraduate degree (or an equivalent international qualification) in any discipline. 

Please also see our guidance on essential documentation required for an initial decision on taught programme applications.

Entry requirements for international students

English language requirements

International students need to show they have the required level of English language to study this course.

The required IELTS test scores for this course fall under Profile B2.

Please visit our English language requirements page to view the required test scores and equivalencies from your country.

Course content

The MSc Innovation and Entrepreneurship offers a dynamic, future-focused curriculum that blends academic rigour with real-world application. The programme is structured to guide you through key stages of the entrepreneurial journey – from identifying opportunities and market validation to pitching your venture idea for validation funding. You will also explore how technological, socio-economic, environmental, geopolitical and other factors shape your idea’s development and long-term viability, supporting you in generating and developing ideas that can adapt and thrive in a rapidly changing world. 

Throughout the programme, you will benefit from experiential and prosocial learning through interactive workshops, personalised developmental feedback and extracurricular activities, helping you develop creativity, adaptability, resilience, leadership and responsible decision-making skills. You will work collaboratively across disciplines and experience the pace and demands of today’s innovation landscape, including the transformative role of technologies such as AI in innovation. 

By the time you graduate, you will be ready to innovate, lead and make a lasting impact wherever your ambitions take you.

Please note that the module information displayed here is subject to change.

180 credits of compulsory modules

Compulsory modules

CodeModuleCredits
Compulsory 1
Managing Operations15
Entrepreneurship: New Venture Creation15
Entrepreneurship: Business Simulation15
Innovation and Entrepreneurship in Practice: Pre-Incubator15
The Entrepreneurial Mindset15
Scaling Innovation: Translating Ideas into Practice30
Unlocking Innovation15
Protecting Innovation15
Rethinking Innovation15
Advanced issues in Resourcing, Talent Management and Reward15
AI and Emerging Technologies15

BEMM114: Managing Operations

Summary:

The aim of the module is to introduce you to the importance of the operations functions of an organisation and how operations performance can impact on the success of the whole organisation. The module discusses the role played by operations managers in setting an operations strategy through which products and services can be designed and delivered. The module focusses not only on systems, processes and facilities in the production and flow of goods and services, but also on the general principles an organisation can use to guide its decision-making. Particular attention is given to operational objectives, capacity management, project management and the process choice decisions facing organisations in pursuit of 'delighting' the ever demanding customer; the customer who today typically expects; quality, value for money, and consistently excellent customer service.

View an example full module specification

BEMM394: Entrepreneurship: New Venture Creation

This module introduces both the theoretical and practical aspects of entrepreneurship and new venture creation. It adopts various perspectives to provide a holistic picture of the entrepreneurial process, including, but not limited to, the practical aspects of the intellectual, behavioral, and emotional demands of starting a new venture. The module is intended to provide rigorous insight into the realities of entrepreneurial activity and an understanding of the role that small and medium-sized businesses play in the modern economy. This may be achieved by creating a new independent firm or organizing a new enterprise within an existing firm.

If you already have an idea for a new business or are working on one, this module offers an opportunity to develop, refine, and test it.

Additional Information:

Internationalisation

You will have the opportunity to develop the ability to think globally and understand international cultures through working on global sustainability problems with classmates from diverse cultures. Diverse teams enable understanding of global problems from multiple perspectives and the development of viable solutions.

External Engagement

This module draws on academic and entrepreneurial experts to enrich your learning journey.

Sustainability

You are encouraged to tackle sustainability-related issues in your group activities and individual assignments.

Employability

View an example full module specification

BEMM801: Entrepreneurship: Business Simulation

This module is integrated with a sophisticated simulation package that allows you to gain an authentic learning experience whilst running a business as an entrepreneur. Underpinned by experiential learning and gamification, this module is designed to allow you to learn a wide range of aspects about running and growing a business in a simulated environment.

This practice-based module will focus on the various functions of a business at different stages of development to equip you with tacit knowledge of the complex nature of running and growing a business. You will have the opportunity to enhance your understanding on how the decisions you make will generate impact on the various aspects of your business by running the day-to-day activities for your business in the simulation.

No prior knowledge skills or experience required to take this module as the simulation itself offers very detailed instructions and explanations for various concepts. No pre-requisite and co-requisite modules needed.

This module is suitable for business specialist and non-specialist students; however, it is worth noting that those without a business background may find that it takes longer to get familiarised with the business concepts.

This module is recommended for interdisciplinary pathways.

View an example full module specification

BEMM833: Innovation and Entrepreneurship in Practice: Pre-Incubator

This hands-on module is a defining component of the MSc Innovation and Entrepreneurship programme. It immerses you in the early exploratory and ideation stages of venture development, guiding you through the mindsets, tools and processes that underpin innovation and entrepreneurship. You will dive into the pre-incubation process of discovering unmet opportunities, generating purpose-driven venture ideas, investigating those ideas, and conducting market validation. Teaching is delivered through an integrated blend of preparatory lectures and highly interactive workshops. These include experiential activities and opportunities for formative feedback that build foundational knowledge in business models, market sizing, finances and revenue streams, and pitching skills.


View an example full module specification

BEMM834: The Entrepreneurial Mindset

The Module explores how entrepreneurs think, interpret their environment, and act under conditions of uncertainty. Aimed at postgraduate students from a range of backgrounds, the module combines theory, practical exercises, and structured reflection to help students develop a clearer understanding of their own approach to opportunity, creativity, and decision-making. Across a series of sessions, we examine key themes such as entrepreneurial cognition, opportunity recognition, creativity, leadership, motivation, and the role of networks and social capital. We also consider the less visible aspects of entrepreneurial life, including resilience, dealing with setbacks, values-driven action, and the ethical and contextual challenges entrepreneurs face.


Learning on the module is highly applied. Students engage in workshops, case discussions, simulations, and reflective tasks that connect academic ideas to real-world entrepreneurial practice. Activities such as opportunity-spotting, decision-making scenarios, minimal viable product (MVP) design, network mapping, and values-driven reflection help students test and develop their own entrepreneurial thinking. A reflective learning journal runs throughout the module, encouraging students to explore how their mindset evolves over time.


View an example full module specification

BEMM836: Scaling Innovation: Translating Ideas into Practice

Scaling opportunities maximises the potential value that can be created by an innovation (e.g. a new product) or new enterprise. Too many innovations and start-ups (both new ventures and opportunities within established organisations) get stuck and don't achieve their full potential. They fail to scale, particularly in uncertain BANI (Brittle, Anxious, Non-Linear, and Incomprehensible) contexts.


This capstone module is the final experience of the programme, designed to bring together and mobilise the knowledge and skills that you have acquired throughout the curriculum. The key aims of the Scaling Innovation: Translating Ideas into Practice module are to:


1. Synthesise your knowledge through the integration of theories, models and practices from individual modules

2. Apply your knowledge to create a detailed Scaling Plan


The early stages of the module provide an overview of the challenges in moving innovation to scale. We will provide a framework for developing and implementing a strategy, stress testing a product or service, preparing the organisation for scaling, and bringing together a value network to drive the success of a validated but “not successful yet” project.


View an example full module specification

BEMM839: Unlocking Innovation

Research demonstrates that innovative organisations outperform those that fail to innovate, whatever environments they are operating in. Innovation is often misunderstood as a distinctive "flash of genius," but for successful organisations, it is a disciplined management process essential for survival in a volatile global economy.

Unlocking Innovation serves as the backbone of your study of innovation and its management, moving beyond buzzwords to master the fundamental mechanics of bringing new value to life. In the module you will adopt the core process model (Search, Select, Implement, and Capture) to navigate the journey from a raw idea to a market-ready reality. You will learn how to scan the environment for opportunities (Search), make tough strategic choices on where to invest resources (Select), manage complex project development (Implement), and sustain value from your efforts (Capture).

The module bridges the gap between academic theory and practical application. Whether you aspire to launch and scale a disruptive start-up or drive transformation within an established multinational or public sector organisation, you will develop the "dynamic capabilities" required to manage risk, navigate uncertainty, and turn global challenges into competitive advantages.

The management of innovation is professionalising fast. This is your essential toolkit for becoming a proactive innovation manager in a digital, sustainability-focused world.

View an example full module specification

BEMM841: Protecting Innovation

Innovation operates within competitive and dynamic environments shaped by rapid socio-economic change associated with technologies such as artificial intelligence, sustainability challenges, market uncertainties, evolving innovation policies, and geopolitical pressures. In this context, the ability to protect innovation is central to long-term organisational success.

In this module, you will explore how organisations and governments protect, manage, and responsibly share innovation while safeguarding it from imitation and misappropriation. You will examine both the strategic importance of innovation protection and the practical tools organisations use to secure and sustain competitive advantage.

The module introduces formal and informal protection mechanisms and covers key contemporary themes, including national and regional innovation strategies, innovation policies, intellectual property (IP) regimes, global production networks, and technology sovereignty. These topics provide the foundation for understanding how innovation protection strategies are shaped by technological, economic, geopolitical, legal, and related contexts.

Through case studies, applied exercises, and analytical discussions, you will learn how organisations and governments protect innovation, anticipate and respond to emerging risks and uncertainties, opportunities and shifts in the innovation landscape.

View an example full module specification

BEMM842: Rethinking Innovation

Description - Summary of module content

Innovation is at a crossroads, fuelled by growing demands to rethink its core assumptions and reimagine its role in shaping fairer, more sustainable futures. Once centred on markets and profit, innovation is now expected to confront accelerating social and environmental crises. This module offers a dynamic, research-led dive into the cutting-edge innovation approaches and practices that seek to drive transformational change for people and planet.

Through research led case studies, interdisciplinary theory and contemporary frameworks, you will examine how innovation can challenge power, reshape systems and generate diverse forms of value. The module equips future leaders with the critical tools and imaginative capacity needed to drive ambitious and systemic change.

Module aims - intentions of module

Innovation is at a crossroads. Once narrowly focused on markets, profit and technological progress, it is increasingly called upon to address urgent social, environmental and ethical challenges. This module equips you to rethink innovation from the ground up, exploring approaches that go beyond business-as-usual and embrace transformative potential for people and planet.

View an example full module specification

BEMM858: Advanced issues in Resourcing, Talent Management and Reward

Central to organisational success is an ability to attract and retain the right talent committed to adding value to the organisation and its stakeholders, as well as to design employee reward policies to support strategic organisational goals. This module focuses on strategic and practical aspects of both resourcing and reward. This will enable you to critically discuss resourcing and reward practices, show the relationship between these two HRM functions and apply appropriate strategies for managing issues related to people resourcing and reward.

The resourcing and talent management aspect provides you with an opportunity to explore the different aspects of people resourcing practices that are used throughout the employee life cycle, namely employee attraction, assessment, selection, retention, release, flexible working and strategic talent management. You will be able to critically evaluate the key features of HR practices which will include the ability to attract, retain and exit people from the organization. You will also be introduced to the ways that organisations seek to build their ‘employer branding’ and to position themselves strategically in the labour market in relation to their competitors.

View an example full module specification

ENSM021: AI and Emerging Technologies

This module examines artificial intelligence (AI) as a general-purpose and discovery-enabling technology and explores how it is accelerating the emergence of new materials, systems, and forms of innovation across science, engineering, and industry.


In addition to understanding AI enabled applications, the module focuses on how AI is reshaping the nature of innovation itself, from traditional market-pull approaches toward increasingly powerful forms of technology-push innovation, where advances in computation, data, and learning systems generate novel possibilities ahead of explicit market demand.


Designed for non-technical innovators, the module develops AI literacy, strategic insight, and ethical judgement. Participants learn how AI and converging technologies - from advanced materials and autonomous systems to digital platforms and intelligent infrastructure - can be governed, translated, and deployed to create sustainable organisational and societal value.


The aim of this module is to develop innovators who can:


Understand AI not only as an application technology, but as a driver of discovery and system-level change

Critically evaluate how AI reshapes innovation processes, from R&D to commercialisation

View an example full module specification

Fees

2026/27 entry

UK fees per year:

£18,600 full-time

International fees per year:

£31,000 full-time

Scholarships

The University of Exeter offers a wide range of scholarships to support your education, with £7 million available for international students applying to study with us in the 2026/27 academic year, including our prestigious Exeter Excellence Scholarships. We also provide awards for sport, music and other achievements, as well as regional and partner scholarships with organisations such as Chevening, The Beacon Trust and the British Council. For more information on scholarships and other financial support, please visit our scholarships and bursaries page.

University of Exeter Alumni Scholarship

We are pleased to offer the University of Exeter Alumni Scholarship, a scholarship for University of Exeter alumni beginning a standalone postgraduate programme in 2026/27 with us a scholarship worth 20% of the cost of your first year tuition fees.

Terms and conditions, including deadlines, apply.

Teaching and research

Teaching   

Teaching is delivered through lectures, workshops, seminars and collaborative learning, enriched by industry insights from guest entrepreneurs and practitioners. A flexible learning approach, supported by online resources, interactive workshops and gamification, allows you to engage in ways that suit your learning style.

Personal Tutor 

You will be allocated a Personal Tutor who is available for advice and support throughout your studies. There is also a Postgraduate Tutor available to help with further guidance and advice.

A research and practice-led culture

We believe every student benefits from being taught by experts active in research and practice. You will discuss the very latest ideas, research discoveries and new technologies in seminars and in the field.  

All our academic staff are active in internationally-recognised scientific research across a wide range of topics. You will also be taught by leading industry practitioners.  

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Careers

A student graduating from the University of Exeter.

The MSc Innovation and Entrepreneurship equips graduates with highly valued, interdisciplinary skills and an entrepreneurial mindset. Students gain hands-on experience, creative problem-solving abilities and the confidence to build and deliver on strategic initiatives in uncertain environments, making them attractive to employers across sectors. 

Graduates are prepared to shape their own career paths, whether by launching social or AI and technology-focused ventures, researching and driving innovation within startups and established organisations (including multinationals, non-profits and think tanks), or accelerating family businesses. Career opportunities include both specialist and managerial roles across consulting, technology, marketing, operations and finance. Graduates can look to work in a diverse range of roles including:

  • Innovation Consultant
  • Corporate Venture Manager
  • Digital Innovation Lead
  • Intrapreneur / Venture Builder
  • Sustainability & Innovation Specialist

Many graduates also progress into competitive graduate management schemes or executive positions where entrepreneurial and innovation skills are increasingly in demand.

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