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Build your personal brand: How to enhance your professional social media presence on LinkedIn

Join communication experts who will help you create a standout professional profile and enhanced visibility

Join communication experts who will help you create a standout professional profile and enhanced visibility


Event details

About this event:

As businesses, employees and jobseekers around the world continue to adjust to the new normal, we recognise that your online professional profile and presence is more important than ever for your career.

This interactive workshop offers examples and advice from communications experts to help you to stand out as a professional on social media. With a focus on LinkedIn, the world’s biggest online professional network, we will be offering something for everyone, whether you are a jobseeker, working professional looking to enhance your career, or want to know what to post and when and interact with discussion groups in order to better utilise and grow your professional network.

We will kick off with short introductions from the panel, plus an update on news from the University of Exeter, before moving into discussion covering different topics in detail. The session will end with shared learnings and Q&A with the panel.

Please note, the meeting time is displayed as GMT+8 (19:00-20:00 on 6 October). Wherever you are in the world, alumni, students and supporters are welcome to attend this event.

About the speakers:

Chris Tang

Our host for this event, Chris Tang, is the Chair of the Exeter Hong Kong Alumni Group and has been active in university alumni activities since 2011. He read Law at Exeter and graduated with an LL.B in 1996 before embarking on a career as a corporate M&A lawyer with national commercial law firms in England. In 2010, he moved to the city of his ancestors, Hong Kong, with a career change by setting up his own legal recruitment firm with his sister Annie, also a former ‘Big Law’ lawyer, working with the biggest names in the legal, finance and corporate world in Hong Kong and across Asia. Together, they have built their company, Star Anise Legal, into one of the leading independent legal and compliance recruiters in the city.   

Lara Quie

Until 18 September 2020, Lara Quie was the Head of Business Development, Asia Pacific for an international law firm. Using her background as a commercial lawyer and entrepreneur, Lara has launched her own executive coaching and business advisory, Lara Q Associates. She coaches lawyers, leaders and founders on soft skills, business development, and leadership. She also helps individuals achieve more success in their career and personal life through one to one coaching.

Carmen Mok

Carmen Mok is an Account Director at LinkedIn. She partners with businesses across North Asia to develop their digital transformation strategies including social branding.


RSVP: Please complete this online registration form if you would like to attend.

How to join: Please note, the meeting time is displayed as GMT+8 (19:00-20:00 on 6 October). Wherever you are in the world, alumni, students and supporters are welcome to attend this event.

The event takes place via Zoom (meeting ID: 983 6912 7404 and password: 610339). Click here to join Zoom meeting on the day.