Entrepreneurship: New Venture Creation

Module title	Entrepreneurship: New Venture Creation
Module code	BEMM394
Academic year	2023/4
Credits	15
Module staff	Professor Bach Nguyen (Lecturer) Dr Cliff Li (Convenor)

Duration: Term	1	2	3
Duration: Weeks	10

Number students taking module (anticipated)	200

Module description

This module introduces both the theoretical and practical aspects of entrepreneurship and new venture creation. It adopts various perspectives to provide a holistic picture of the entrepreneurial process, including but not limited to the practical aspects of the intellectual, behavioural, and emotional demands associated with starting a new venture. The module is intended to give a rigorous insight into the realities of entrepreneurial activity and an understanding of the role small and medium sized businesses play in modern economy. This may be via the creation of a new independent firm or the organisation of a new enterprise within an existing firm.

If you already have or are working on an idea for a new business, this module provides an opportunity to develop, refine, and test the idea or concept.

Additional Information:

Internationalisation

You will have the opportunity to develop the ability to think globally and understand international cultures through working on global sustainability problems with classmates from diverse cultures. Diverse teams make it possible to understand global problems from multiple perspectives and provide viable solutions.

External Engagement

This module draws on academic and entrepreneurial experts to bring their expertise and knowledge related to entrepreneurship into your learning journey.

Sustainability

You are encouraged to tackle sustainability-related issues in your group activities and individual assignments.

Employability

This module will equip you with the skills and mindset required to create your own business or to create a new venture as part of an existing enterprise.

All resources for this module are available on ELE (Exeter Learning Environment).

Module aims - intentions of the module

1. To introduce both theoretical and practical aspects of the entrepreneurial process;

2. To provide a pragmatic insight into the process and organisation required to conceive, research and, communicate a credible business idea in order to secure the necessary resources to start a new venture.

Intended Learning Outcomes (ILOs)

ILO: Module-specific skills

On successfully completing the module you will be able to...

1. Demonstrate how to create and discover opportunities for new venture creation;
2. Apply the entrepreneurial mindset and practices including design thinking, effectuation, and empathy for customers;
3. Critically evaluate the resource demands of the entrepreneurial process;
4. Create a business model for a new venture, which fulfils a need or solves a problem.

ILO: Discipline-specific skills

On successfully completing the module you will be able to...

5. Apply concepts learned in Management to the specific area of entrepreneurial young firms.

ILO: Personal and key skills

On successfully completing the module you will be able to...

6. Lead on the development of a Business Model Canvas and communicate its outcomes

Syllabus plan

The module will likely cover the following topics:

Introduction to entrepreneurship
Opportunity discovery and creation
Entrepreneurial mindset and skillset
Entrepreneurial action
Business model canvas
Getting resources in place
Managing, growing and leaving the business
Intrapreneurship

Learning activities and teaching methods (given in hours of study time)

Scheduled Learning and Teaching Activities	Guided independent study	Placement / study abroad
24	126	0

Details of learning activities and teaching methods

Category	Hours of study time	Description
Scheduled Learning and Teaching	8	Lectures
Scheduled Learning and Teaching	16	Tutorials
Guided Independent Study	126	Including: preparation for lectures and tutorials, and independent work on assessments

Formative assessment

Form of assessment	Size of the assessment (eg length / duration)	ILOs assessed	Feedback method
Tutorial Exercises and Discussions	In class	1-6	Verbal feedback
Report Writing Workshop	In class	1-6	Verbal feedback

Summative assessment (% of credit)

Coursework	Written exams	Practical exams
100	0	0

Details of summative assessment

Form of assessment	% of credit	Size of the assessment (eg length / duration)	ILOs assessed	Feedback method
Business Model Canvas Report	100	4000 words	1-6	Written Feedback

Details of re-assessment (where required by referral or deferral)

Original form of assessment	Form of re-assessment	ILOs re-assessed	Timescale for re-assessment

Business Model Canvas Report	Business Model Canvas Report	1-6	Next reassessment period

Indicative learning resources - Basic reading

Regardless of module text and distributed or cited references papers, it is expected that you will all keep abreast of contemporary business activity. Students are strongly advised to read (on-line or in hard copy) both The Economist and the business sections of a quality broadsheet newspaper throughout the module. The lecturers will also provide links to a number of UK and international websites providing both quantitative and qualitative analysis on issues related to Entrepreneurship.

Reading list:

Core reading:
Suna Lowe Nielson et al, Entrepreneurship in Theory and Practice, Second Edition, Edward Elgar Publishing, 2017

Additional reading:
Blank S., and Dorf B. (2012) The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company.

Key words search

Entrepreneurship, New Venture Creation, Business Models

Credit value	15
Module ECTS	7.5
Module pre-requisites	None
Module co-requisites	None
NQF level (module)	7
Available as distance learning?	No
Origin date	01/09/2007
Last revision date	09/02/2023