Undergraduate Study

BSc Marketing and Management - 2021 entry

Please note: The below is for 2021 entries. Click here for 2020 entries.
UCAS code N2N5
Duration 3 years
Entry year 2021
Contact

Web: Enquire online
Phone: +44 (0)1392 723192

Entry requirements

A levels: AAA 
IB: 36/666
BTEC: DDD

View full entry requirements

Campus Streatham Campus
Discipline Business and Management

Overview

  • The BSc Marketing and Management enables you to able to design and deliver a compelling marketing strategy by developing your understanding of consumer behaviour, wants and needs
  • The marketing elements of this programme introduce you to the principles that deliver good marketing practice. You will learn about consumers and the role of markets and marketing in today’s society
  • You will develop an understanding of how marketing contributes to the financial health of an organisation by covering an introduction to the principles of accounting, and to understand how markets behave, you will also be introduced to economics
  • The management component of the degree will ensure you have a strong grounding in organisational structures, management skills, and business strategy

3rd for Business and Management

Complete University Guide 2020

100% of Business and Management students go into graduate employment or postgraduate study within 6 months of graduating

DLHE 2017

#1 UK Business School for graduate outcomes

DLHE 2017

It is a very practical course and provides lots of hands on experience, we get to see the real-life correlation between our studies and the functioning of an organisation. 

My favourite module is International Management and Globalisation, as it considers organisations from all around the world, helping us understand different markets and their operating conditions.

Read more

Ruhitha

BA Management with Marketing

Entry requirements

Qualification Required grades Required subjects
A-Level AAA n/a
IB 36/666 n/a
BTEC DDD n/a
GCSE B or 5 Grade B or 5 in GCSE English language and Mathematics (or GCE AL/AS Mathematics or Further Mathematics or Pure Mathematics or Core Mathematics)
Contextual Offer

A-Level: BBB
IB: 30
BTEC: DDM

Specific requirements must still be achieved, therefore where a grade A is required, offers will be ABC or ACC. Find out more about contextual offers.

International equivalences

View EU and international equivalences

NB General Studies is not included in any offer.

Course content

The modules we outline here provide examples of what you can expect to learn on this degree course based on recent academic teaching. The precise modules available to you in future years may vary depending on staff availability and research interests, new topics of study, timetabling and student demand.

You may take option modules as long as any necessary prerequisites have been satisfied, where the timetable allows and if you have not already taken the module in question or an equivalent module.

This degree offers you the opportunity to spend a year working in a related industry or studying abroad.

If you choose one of these options your placement year will take place in your third year, before returning to complete your degree at Exeter in your fourth and final year of study.

You can apply directly to one of these options, or you can apply to the standard 3 year course and transfer onto one of these options at the end of your first year.

Course variants

The BSc Marketing and Management degree offers you the opportunity to spend a year working in a related industry or studying abroad.

If you choose one of these options your placement year will take place in your third year, before returning to complete your degree at Exeter in your fourth and final year of study.

You can apply directly to one of these options, or you can apply to the standard BSc Marketing and Management course and transfer onto one of these options at the end of your first year.

UCAS code: N2NN

Why choose a year in industry?

  • Gain a proven work history that is excellent to discuss at job interviews and gives you a head start in the working world
  • Get paid! Typical salaries range from £19,000 to £23,000 but can extend from £15,000 to £52,000
  • Over 50% of students are offered graduate jobs from their placement employer
  • 97% of With Industrial Experience graduates were in graduate employment or postgraduate study within 6 months of graduating, compared to 93.5% of non-WIE graduates (DLHE 2017)
  • Increase your confidence and resilience, and make friends for life

What is does a year in industry mean for me?

The ‘With Industrial Experience’ (WIE) pathway is a four year version of your degree, in which your third year is spent in a professional placement before returning to university for your fourth and final year. The Business School Careers Team supports you every step of the way, helping you identify placement providers, create a strong application, practice interview techniques, and support you while you are in placement. The placement year assessment currently comprises of:

  • Progress reports provided by employers
  • A reflective essay
  • A business report

How do I secure a placement and where can I go?

You are responsible for sourcing and securing a work placement, but you will be supported throughout by the Business School Careers Team and assigned an academic tutor for the duration of your placement. Placements are available internationally. Previous placement providers include Adidas, Apple, ASOS, Bank of England, Deloitte, Disney, EY, GlaxoSmithKline, Goldman Sachs, PwC

Does it count towards my degree?

The placement year is assessed and contributes 1/7th of your final degree classification when you graduate.

Does it affect my tuition fee?

During your placement year you will pay a reduced tuition fee of approximately 20% of the maximum fee for that year. Find out more on our tuition fee webpages.

How do I apply?

'With Industrial Experience’ is available on all our undergraduate programmes. You can apply through UCAS or ask to transfer onto WIE in the first term of your first year. Find out more on our Careers pages.

Other work experience options

If you choose not to undertake the four year WIE pathway, there are other ways to gain work experience, from the Business Internships and Placements Module, to summer internships. Find out more on our careers pages.

UCAS code: N2N6

Why choose a year abroad?

  • In a complex and hyper-connected world, it is more important than ever to demonstrate a global outlook to employers
  • A report by Universities UK International shows that graduates who are mobile during their degree are more likely to earn more than non-mobile peers
  • Broaden your perspective in a way that benefits you for life: accelerating your resilience and flexibility, developing your ability to communicate across cultures, and demonstrating that you take the initiative
  • We find students return from their year abroad with heightened self-confidence and an impressive work ethic.

What does a year abroad mean for me?

The ‘With Year Abroad’ (WYA) pathway is a four year version of your degree, in which your third year is spent studying at one of our 60 partner universities (spanning 26 countries), before returning to university for your fourth and final year. There is also the opportunity to combine study and work abroad, doing a semester of study at one of our partner universities followed by a semester of work in a placement that you secure anywhere in the world. The Business School Study Abroad Team supports you every step of the way, helping you to decide where to go, create a strong application, and supporting you while you are abroad.

Where can I go?

We have partners in: Canada, USA, Mexico, Peru, Norway, Sweden, Finland, Germany, Denmark, Netherlands, Switzerland, France, Spain, Portugal, Poland, Slovenia, Italy, Turkey, China, Hong Kong, Thailand, Japan, Taiwan, Singapore, Australia, New Zealand

Does it count towards my degree

The placement year is assessed and contributes 1/7th of your final degree classification when you graduate.

Does it affect my tuition fees?

If you spend a full academic year studying abroad you will pay a reduced fee of approximately 15% of the maximum fee for that year.

How do I apply?

Year abroad options are available on all our undergraduate programmes. You can apply for the four year ‘With Year Abroad’ variant of your degree through UCAS or ask to transfer onto the WYA programme in your first year. Acceptance is dependent on satisfactory academic performance and the level of research you have undertaken into your chosen institution. Find out more on our study abroad webpages.

Other study abroad options

If you choose not to undertake the full year studying abroad, there are other ways to gain a taste of the study abroad experience. You can spend two to six weeks at one of our international partner universities. Find out more on our study abroad webpages.

Fees

Tuition fees for 2021 entry

UK and EU students: £9,250 per year
International students: £18,200 per year

Please note that the fees for students starting in 2021 have yet to be set. The fees provided above are the fees for students starting in 2020 and are for guidance only. We will post the fees for 2021 entry shortly.

Undergraduate Global Excellence Scholarship

£7,500 awarded to international students with A*AA or equivalent, applying to programmes starting in September 2019. Payable as a reduction in first year international tuition fees. Awards are not recurrent. There is no application deadline for this award: you will be automatically considered. For more information see the scholarships page.

Find out more about tuition fees and funding

Learning and teaching

How will I learn?

You will learn through a mix of:

  • Lectures of one or two hours once a week for each module. These give you the information central to the module and help you understand complex ideas.
  • Seminars and tutorials every week or every other week for each module. They cover in-depth discussions of topics introduced in lectures.
  • Total timetabled study hours (lectures, seminars, tutorials) for your whole degree are on average between 11 and 14 hours per week. In addition you are expected to complete an average of 20-25 hours of independent or group study per week.

How will I be assessed?

Modules are assessed through a mixture of:

  • Group work
  • Coursework
  • Project work
  • Examinations

The weighting of these components varies according the module. Coursework is typically between 2,500 and 6,000 words in length, and exams are usually held at the end of the module in January and May/June.

Where will I study?

You will be based at the purpose built University of Exeter Business School located on the Streatham Campus in Exeter, Devon.

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Your future

Global opportunities

The BSc Marketing and Management degree adopts an international outlook meaning you will develop an understanding of the global business environment. Combined with the opportunity to study abroad or work a year in industry, you will be well placed to work for local or international companies.

Your degree demonstrates that you have the following professional skills

  • Understand organisations and the markets they operate within
  • Create, evaluate and assess options and apply ideas and knowledge to a range of situations
  • Communicate effectively, manage projects and demonstrate leadership and team building skills
  • Be self-aware and sensitive to the diversity of people, cultures, business and management issues
  • Demonstrate effective listening, negotiating, influencing and persuasive skills
  • Apply critical thinking and evaluate statements
  • Research business and management issues at both European and international levels

Examples of BSc Marketing and Management graduate roles

  • Project Manager
  • General Management Trainee
  • Investment Banking Analyst
  • Business Development Consultant
  • Brand Manager
  • Events Manager

BSc Marketing and Management graduates have worked for

  • Audi
  • Babcock International
  • Barclays
  • Citi
  • Dell
  • Johnson & Johnson
  • Nestlé
  • Unilever

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